Barbershop Website Design, with a Live Example

Customers book ahead and skip the wait.

A website with your cuts, your prices and your barbers, plus a button to book a chair. I work with small businesses in Brownsville, Texas.

Why your barbershop needs a website

There are about 162,000 barbershops in the U.S.: 7,789 with employees and 154,456 barbers working on their own (U.S. Census Bureau, 2023 and 2024). When someone searches “barber near me”, there’s always another option a few blocks away, and they pick the one that shows photos of its cuts, its hours and its reviews.

And people book when it suits them: 40% of barbershop regulars say they always need to book outside business hours (Zenoti, 2025). A website with your cuts, your prices and a button to book lets that 11 p.m. customer reserve with you instead of someone else.

What goes into your barbershop website

What a customer wants to see before sitting in your chair, on a website that loads fast on any phone.

  • Services and prices

    Haircuts, beards, eyebrows, designs, treatments: each one with its price, so nobody has to ask.

  • Easy booking

    The customer messages you with the time they want and you confirm. They walk in, sit down and they’re set.

  • Photos of your work

    The cuts and beards you do. At a barbershop, photos are your best business card.

  • Your barbers

    Each one with a photo and what they do best: fades, straight-razor shaves, kids’ cuts.

  • Hours

    Which days you’re open and until what time, weekends included.

  • Customer reviews

    Your Google reviews, right on your website. What other customers say is worth more than any promise.

  • Location

    Address, map and whatever makes the wait more pleasant, like A/C or coffee.

How to show up on Google when people search for a barber

For Google to show your barbershop when customers search, six things matter most:

  1. A website of your own. It’s the foundation for everything else: Google links it to your profile and reads it to understand which services you offer. Without one, you depend only on your profile and Instagram.

  2. A Google Business Profile with photos of your cuts. The “Barber shop” category, exact hours and photos of your work, updated often. It’s what shows up when people search “barber near me”.

  3. Up-to-date hours. Lots of people search “barbershop open now”. If your hours are right on Google, you show up exactly when they need you.

  4. Your customers’ words. “Fade”, “beard trim”, “straight-razor shave”, “kids’ haircut”, “barber in Brownsville”. They go in the headings and text of your website, where Google reads them.

  5. Reviews. Ask for one as soon as the customer looks in the mirror and likes what they see.

  6. The same name, address and phone number everywhere. On your website, on Google, on Instagram and on Facebook. If they change from one place to another, Google isn’t sure which one is right.

Available designs

This barber website is built specifically for the services and needs of a barbershop. It has its six services with photos (haircut, straight-razor beard, cut & beard, kids’ cut, designs & eyebrows, and treatments), adjusted to the services you offer, the price list, the hours with a box to book ahead and skip the line, the barbers, customer reviews, the address with a map and the most common questions, like how long a cut takes or how you can pay. It also has “Which cut suits you?”: pick your face shape, see a face styled with the cut that suits it and book that cut on WhatsApp.

I work with three types of website, and you can see each one in the example using the bar at the top. Which one suits you depends on your shop: how many barbers you have, how many services you offer and whether you sell products.

  • One page

    For a barbershop with one or two barbers: services, prices and booking, all on one page.

    See it →
  • With a blog

    For a barbershop with several barbers and services: each service with its own page, plus style and beard care tips that bring in customers from Google.

    See it →
  • With payments

    If you sell pomade, beard oil or other grooming products: an online shop with secure checkout.

    See it →

FAQ

How do I promote a barbershop?

By showing your work where people are looking: a Google Business Profile with photos of your cuts and reviews, a website with your services, your prices and online booking, and short before-and-after videos on Instagram or TikTok. All of it pointing to the same place: the button to book.

What kind of advertising works for a barbershop?

The kind people can see: the before and after, a clean fade, the hot towel. Flyers and signs work in the neighborhood, as long as they show your name exactly as it appears on Google or a QR code to your website, so whoever sees them can check out your cuts and book.

Do I need a booking app for my barbershop?

Not to start with. With a button on your website to contact you directly, the customer asks for a time and you confirm. If you have several barbers and a lot of demand, an online booking calendar can be added so customers pick the time themselves.

When will I see results on Google?

Once we publish your website, it can show up on Google, but Google takes time to trust a new site and rank it higher. According to Google, it usually starts to show 4 to 12 months after it goes live. On the map it usually goes faster if your profile is complete and reviews keep coming in.

Source: Maile Ohye, from Google, in the video “How to hire an SEO” (February 16, 2017), cited by Search Engine Roundtable.

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Who builds your website

Drago Herrera, software developer

I'm Drago Herrera, a software developer trained in Fine Arts. Every website is made to measure, with great care for both aesthetic and functional detail. They are fast websites with a cutting-edge style that never gives up functionality or speed, the core values of the brand.

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Let’s talk

Write to me and I will tell you how your business website would look.